John Muir Trust and Vodafone
In early 2010, Noble Ox Marketing was awarded the Vodafone Foundation World of Difference project grant. This funding enabled us to provide time and marketing expertise to the John Muir Trust, the UK’s leading land conservation charity.
The Noble Ox brief
Joining the John Muir Award team, Noble Ox led and managed a variety of marketing and communication projects including the interpretation, presentation and communication of the following initiatives:
United Nations International Year of Biodiversity – coordinating the John Muir Trust’s response to this international initiative
The View from 2050 – coordinating the John Muir Trust’s response to the David Hume Institute Report on carbon emission reduction
100,000th John Muir Award Celebrations – coordinating and communicating this milestone project
John Muir Award – general overhaul of the online communications
John Muir Trust – with input into the scoping stages of a strategic review of the Trust’s overall digital strategy
Noble Ox first won a second Vodafone Foundation World of Difference award in 2012, working with Edinburgh and Lothians Greenspace Trust on a number of brand and on and offline marketing projects